What Every Writer Needs to Know about Marketing
What do you need to know to market your writing?
On Thursday, August 17, join Muskoka Authors Association as they welcome Author and MAA Member, Peter Jennings as he presents an evening of marketing expertise for writers. You will learn why every author must know how to market, why irresistible brands stand out in a crowded market, why your book needs a compelling Brand Value Proposition, what ingredients are absolute must-haves in your marketing plan. Peter will share the importance of promotion to ensure your book gets more than its fair share of attention, harnessing resources that will ensure your marketing is superlative, as well as tactics you can do yourself and services you may have to acquire elsewhere.
Peter Jennings developed marketing and branding expertise by running a Toronto marketing agency with Harlequin Books as one of his clients. He published "Shark Assault: An Amazing Story of Survival" with a traditional publisher and self-published "Why Being Happy Matters". Currently Peter is readying two more titles for the marketplace.
Location: St Thomas Anglican Church, 4 Mary Street, Bracebridge. Doors open at 6:30 pm, Meeting begins at 7 pm.
Fee of $20 applies to non-members. Free to MAA Members.
Our regular meetings are the 3rd Thursday of each month at the St. Thomas Anglican church in Bracebridge (4 Mary St.). Doors open at 6:30 p.m. We also offer regular weekend workshops and special events. See our schedule of upcoming events below. Pick an event that interests you and come out to check us out. Anyone interested can contact David Bruce Patterson at firstname.lastname@example.org or 705-999-1313.
Membership is $95 per year for adults; $50 for students. This includes attendance at all regular membership meetings (with acclaimed author and agent visits, etc); deep discounts on all workshops; significant savings for our North Words Literary Festival and discounts for other writing organization events. Fill out an application form and register online. Alternatively, you can pay by cheque or cash at one of our monthly meetings or the completed membership and cheque can be mailed to: Muskoka Authors Association, c/o Cindy Watson at Watson Labour Law 58 Ontario St, Bracebridge, ON P1L 2A6.